Integrated Marketing Communication (IMC) - BA
If you're looking for a program that combines creativity, strategy and business acumen, then look no further than AUC's Bachelor of Arts in integrated marketing communication program. Our experienced faculty will guide you through a diverse curriculum that explores the latest marketing trends and teaches you how to develop campaigns that resonate with audiences. With state-of-the-art facilities and access to industry leaders, you'll gain hands-on experience in strategic planning, budgeting, creative strategy and development, media planning, production, branding, social responsibility, sales promotions, public relations and more.
Degrees and Admission Requirements
Students wishing to pursue a Bachelor of Arts in integrated marketing communication should meet the minimum academic and admission requirements set by AUC.