auc rcc 2022

Virtual Design Thinking Sprint

Design is not about beauty, although it sometimes may require it. What is really unique about the design is the process that places the user at the center of the design canvas. This virtual, yet hands-on design thinking sprint, will expose participants to the creative problem-solving framework. We will tackle an authentic challenge in collaboration with a leading industry partner. Participants will engage in an experiential learning experience that reflects the high-impact practices that AUC aspires to promote.

Design Thinking is a human-centered innovation framework adopted by fortune 500 companies, including Apple, IBM, P&G, Airbnb, JP Morgan, among many others. Design Thinking teams follow an iterative process to discover user needs, struggles and aspirations, and design user-centered solutions that are technically feasible and financially viable.

Note that the last date for accepting applications is March 18, 2021

Application Form link

The cap on attendance is 18 participants.

This virtual design thinking sprint is open to all undergraduate and graduate students, with priority seats for AUC students. 

Date: Tuesday, March 30, 9:45 am - 4:30 pm EET