El Khazindar Business Research and Case Center Issues a New Region-Specific Casebook
El Khazindar Business Research and Case Center (KCC) at AUC recently published a new casebook, “Cases on Business and Management in the MENA Region: New Trends and Opportunities,” that includes 17 quality cases as well as teaching notes for faculty who use them in their teaching. A first of its kind to offer thorough teaching cases on businesses in the Middle East and North Africa (MENA) region, the casebook covers all business areas, including accounting, finance, marketing, management and strategy, management information systems and operations management.More
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